1970s boxed dessert make in a cup

Introducing Betty Crocker Snackin’ Cake (1972)

(You mix, bake and serve it right in the same pan.)

And you can be sure that pan’s going to be empty soon. Because Snackin’ Cake is delicious. Rich. Really moist. And super-fancy (even has real nuts).

Reading: 1970s boxed dessert make in a cup

Snackin’ Cake is so delicious, it’s hard to believe you mix it in only two minutes, using just a fork, spoon and a pan. (Leaving you no beaters, bowls or mess to clean up. Why, you don’t even grease the pan.)

And Snackin’ Cake bakes up so moist it won’t crumble. So you eat it like any good snack food. With your fingers. Straight from the pan.

So good, you’ll want to try not only the Coconut Pecan, but the Chocolate Almond and the Banana Walnut, too. And even that won’t take you very long.

Vintage Betty Crocker Snackin’ Cake (July 1973)

Something special to eat. Nothing much to clean up.

To the family, it’s some kind of fantastic moist cake you just pulled out of the oven. To you, Betty Crocker Snackin’ Cake is the cake you might have mixed up between taking the kids to the dentist and writing your letter to the editor.

And you mixed it up with just a fork in the same pan you baked and served it. No mixing bowls, no big mess to clean up.

Betty Crocker Snackin’ Cake in six moist, delicious flavors: Banana Walnut, Coconut Pecan, Chocolate Almond, Chocolate Chip, Applesauce Raisin and Chocolate Fudge. We call it something special to eat, nothing much to clean up. We think you will, too.

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Betty Crocker Snackin’ Cake. 12 very special ingredients make 8 very special cakes. (1975)

1. Coconut & pecans
2. Banana & walnuts
3. Chocolate & almonds
4. Applesauce & raisins
5. Spices & raisins
6. Dates & nuts
7. Chocolate chips
8. Chocolate fudge with chocolate chips

Great ingredients, in mouth-watering combinations, go into rich, moist Snackin’ Cake. They’re what make all eight kinds of Snackin’ Cake something special to eat. And since you mix, bake and serve Snackin’ Cake in the same plan, they’re especially convenient, too.

Something special to eat. Nothing much to clean up.

A nation of snackers deserves a cake just for snacking. Here, America. New Snackin’ Cake (May 1972)

You need 3 things to make Snackin’ Cake:

A fork, a spoon, and a pan (which you won’t even grease). No beaters or bowls. No need to make frosting. (It’s so rich and moist, you don’t need frosting.)

Using your fork, spoon and pan, you’ll get it from our package to your oven in two minutes.

You only need your fingers to eat it.

It’s so moist, it won’t crumble. So, like any good snack, it’s a finger food. Served right from the pan, with no plates to wash.

So now that you’ve got a fancy snack that’s convenient, too.

For the first time, snackers, you have more than just another snack. You’ve got rich, moist, super-fancy Snackin’ Cake. In three great flavors. Pretty nice, huh?

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Because you deserve a moist, rich snack.

Look into Betty Crocker Snackin’ Cake (1977)

They’re extra moist and full of special things

Banana Walnut is just one of eight great Snackin’ Cake flavors. Each one’s rich in real ingredients, and extra moist. And it’s so easy. Just add water, mix, bake and serve in the same pan. And try the easy recipes on all Snackin’ Cake packages.

How do you make a delicious cake? Just add water (1978)

(It says this is a banana-walnut cake… but it doesn’t look anything like the cake box image above)

Vintage Butter Pecan flavor boxed mix (1982)

You’ll melt over crunchy pecans and rich buttery flavor of Snackin’ Cake’s newest flavor.

If you haven’t tried Snackin’ Cake yet, Butter Pecan’s a great place to start. Just add water, mix, make and enjoy!

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